How The Global Pandemic Transformed The Gig Economy

7 March, 2022

In 2020, the gig economy grew 33% — expanding 8.25X faster than the U.S. economy as a whole

Gig Work By The Numbers

  • In the last 6 years, the gig economy has doubled in size
    • Over 1.1 billion gig workers worldwide — 55 million in the U.S.
    • In 2020, 2 million Americans tried gig work for the first time
  • By 2027, almost half of the US population will have engaged in gig work
  • The Monumental Effects Of COVID-19
    • During the pandemic, unemployment rose to 14.8%
      • 12% of the US workforce picked up gig work for the first time
  • 59% of freelancers saw a dip in income
    • 17% saw no payments from clients or contractors 
  • COVID-19 spurred the growing gig economy
  • The Growing Demand For Delivery Service
    • Delivery is one of the fastest-growing gig verticals
      • Expected to reach a total value of $200 billion by 2025
        • Growing at a rate of 10.3% each year
      • Full-time drivers make almost $50,000 a year
  • Why Delivery Services Became Popular
  • Country-wide lockdowns prevented travel
  • Concerns about the outbreak kept people indoors
  • Restaurants limited capacity or completely shut down
  • Gig Work Offers More Than Food Delivery
  • Ride-hailing (Uber, Lyft)
  • Food & groceries (DoorDash)
  • Retail products (Instacart)
  • Running errands (TaskRabbit)

34% of American workers are involved in the gig economy

Can The Gig Economy Provide A Living Wage?

  • The Nature Of Gig Work
  • What It Isn’t
    • Full-time employment
    • Obligatory labor
    • Industry-specific
  • What It Is
    • Flexible employment
    • Project-based work
    • Open to anyone at all times
  • The Benefits Of Gigs
  • Better Quality Of Life: 58% of gig workers work less than 30 hours a week
  • Higher Pay: Freelancers earn 70% more than traditionally-employed peers
  • Flexible Work Hours: 74% of freelancers chose gig work for greater flexibility
  • Available To All: High school grads earn as much as those with degrees

73% of American hiring managers are expecting to hire more gig workers post-pandemic

The Future Of Gig Work

  • 4 in 5 U.S. companies are planning to increase their use of gig workers
    • 50% of all organizations have already done so
  • 70% of gig workers find work through digital platforms
    • 65% believe a diverse clientele provides more job security than a full time job 
  • Gig Work Is Here To Stay
  • Gig work produces almost 6% of the American GDP
    • At least seven major categories
      • Home Services
        • Construction
        • Repair
        • Moving
      • Personal Services
        • Babysitting
        • Hair & Makeup
        • Personal Training
      • Computer Services
        • Data Entry
        • Phone Repair
        • Remote Work
      • Animal Care
        • Dog Walking
        • Pet Sitting
        • Bathing & Grooming
      • Event & Entertainment
        • Music & DJs
        • Bartending
        • Photography & Videography
      • Automotive
        • Detailing
        • Delivery
        • Repair
      • General Labor
        • Yard Work
        • Maintenance
        • Other Tasks
  • Freelance will play an enormous role in post-pandemic recovery

By 2027, more than 86.5 million Americans will enter the gig economy

How To Break Into The Gig Economy

  • Look For Openings
  • Ask friends which services are popular in your area
  • Check online job boards that specialize in gigs
    • Search the App Store or Google Play for the right app
  • Build Your Profile
    • Create a short bio with a professional photo
    • Provide details about your work experience
    • Verify your identity with certificate and authentication
  • Do Your Best
    • Go the extra mile in all your work
    • Be warm and friendly with your gig clients
    • Dress professionally, arrive clean and tidy
  • Ask For Reviews
    • 92% of people trust word-of-mouth more than ads
    • Good ratings and reviews will help you find more gigs
    • Post photos of your work and completed projects
  • Earn A Living Wage
  • Beware of each gig platform’s fees and take rates
  • Research platform policies before taking a gig

“A lot of really great people are increasingly looking for flexibility in their work, and a lot of them are finding it via the gig economy.” – Branden Beneschott, Cofounder & COO of Toptal

Wageapp Is An Easy Way To Try Out The Gig World

Call Out: Digital solutions for gig workers and those looking to hire

  • Pick up positions and services on demand
    • Wageapp offers trust-building features
      • ID verification
      • Reviews & star ratings
      • In-app chat
      • And more
  • Safe, easy, and fun work — Grow your skills in a low-risk environment
    • Try out a gig in our largest industries
      • Home Services
      • Personal Services
      • Business & Remote Work
      • Animal Care
      • Events & Entertainment
      • Automotive 
      • General Labor

Looking for a gig or need to hire help? Download Wage app on the App Store and Google Play


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